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L'esposizione “Sip my Ocean”, dell'artista svizzera Pipilotti Rist, ha fatto registrare un enorme successo a Sydney. Il Museo d'arte contemporanea (MCA) della metropoli australiana ha dovuto ricorrere ad aperture prolungate e ad una limitazione del numero di visitatori. Si tratta di un fatto mai visto prima, ha detto la direttrice del MCA Elizabeth Ann McGregor, che parla di un aumento fra il 20 e il 30% dell'afflusso.
Tra i fattori che hanno contribuito al successo vi sono il grande passaparola registrato sui social media e la personalità singolare dell'artista elvetica, in grado di tradurre temi complessi in idee insolite, con mezzi semplici e molto colorati. Secondo la McGregor, molti visitatori sono arrivati dall'Asia, poiché nelle loro nazioni non è frequente affrontare apertamente tematiche legate alle donne o al corpo.
ATS/Reuters/EnCa
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