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Le figurine Panini, solitamente assai ricercate soprattutto in vista dei Mondiali di calcio, quest'anno sembrano fare meno presa del solito in Svizzera.
"Quest'anno non raggiungeremo il giro d'affari dell'ultima Coppa del mondo", ha dichiarato al SonntagsBlick Ezio Bassi, direttore generale di Panini Svizzera. La diminuzione in questione sarebbe di "qualche punto percentuale".
Fra i fattori che incidono sulle vendite, spiega Bassi, vi sono l'aumento del costo della vita e certamente il boicottaggio annunciato da più parti del campionato, che sull'onda di molte polemiche si terrà in Qatar dal 20 novembre.
Al centro di queste polemiche vi sono le denunce su violazioni dei diritti umani e sull'impatto ambientale dell'evento. La febbre del Mondiale sembra insomma salire meno del solito: tanto che diverse città elvetiche e di altre parti d'Europa faranno a meno delle tradizionali proiezioni pubbliche su maxischermi.
no alle fanzone
Telegiornale 05.10.2022, 22:00
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