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La barretta di Toblerone con meno "denti" di cioccolato ha scatenato le ire degli appassionati britannici, che hanno definito la mossa di Mondelez International come "una delle più stupide della storia". Il produttore ha spiegato la sua decisione con la volontà di contenere i costi in seguito all'aumento del prezzo delle materie prime e ha affermato che non è legata al crollo della sterlina dopo il voto sulla Brexit.
Il peso delle barrette distribuite nel Regno Unito è stato ridotto da 170 a 150 e da 400 a 360 grammi, mentre non è stato modificato per gli oltre 100 paesi dove vengono esportate.
Reuters/sf
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