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Si chiama Disney Plus e può contare su un vasto catalogo, che spazia dai film d'animazione della Pixar alle pellicole sui supereroi dei fumetti Marvel. Il nuovo servizio streaming inaugurato oggi negli Stati Uniti - e dal 2020 disponibile anche in Europa - darà del filo da torcere ai rivali.
La posta in gioco è altissima: entro il 2025 il mercato dello streaming varrà infatti la bellezza di 125 miliardi di franchi all'anno e Disney - dicono gli esperti del settore - ha i numeri per imporsi. Forza finanziaria, brand, fedeltà di consumatori ed esperienza, oltre alla recente acquisizione da 71 miliardi degli asset più pregiati della 21th Century Fox.
Disney sbarca in streaming
Telegiornale 12.11.2019, 21:00
Nasce Disney Plus
Telegiornale 12.11.2019, 13:30
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