Facebook si amplia e diventa anche una “radio”. Il social network ha annunciato oggi, mercoledì, il lancio della funzione “Live audio”, vale a dire le dirette in streaming solo "radiofoniche". L’intento è quello di coinvolgere nel sito anche gli appassionati dei contenuti audio a puntate, i cosiddetti podcast.
Si tratta di uno strumento pensato, almeno per ora, per gli editori, con lo scopo di raccontare storie e notizie solo con le parole, rendendole così fruibili anche a chi non dispone di una connessione veloce a Internet. Tra i primi media a collaborare c'è la BBC, che inizierà a “trasmettere” nelle prossime settimane.
La mossa, spiega la compagnia, rientra nella strategia di potenziamento delle esperienze "in diretta" per i suoi utenti, ormai quasi due miliardi nel mondo, che già hanno la possibilità di usufruire dei “live” in formato video.
ats/mamo
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