Gli svizzeri adorano le reti sociali, ma soprattutto per il tempo libero e per il divertimento. Solo il 10%, infatti, sfrutta questa risorsa a livello professionale. Lo ha stabilito uno studio pubblicato oggi, lunedì, dall'agenzia NET-Metrix. Il documento riporta pure che Wikipedia e siti simili sono sempre più popolari. Nel contempo le persone costantemente offline sono 730'000, pari all'11%.
Gli svizzeri, internet e le reti sociali
Sono
3,4 milioni le persone che
passano il tempo sui social network, su un
totale di 5,8 milioni di utenti Internet. L'uso di piattaforme come
Facebook, Twitter, Google+ o
LinkedIn è aumentato rispetto all'anno scorso ed è passato dal
48,3% al
51,3%.
La maggior parte dei profili (il 70%) si collega tutti i giorni e soprattutto nel corso dei "tempi morti", ad esempio durante un viaggio in treno oppure alla fermata dell'autobus: il 75% degli utenti accede con uno smartphone (+5,9 rispetto all'anno scorso) il 40% ha dichiarato di utilizzare anche un tablet.
ATS/px
Per saperne di più: la pagina web con i dati NET-Metrix (in francese)
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