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Dal 2022, attraverso Wetube – spazio aperto al pubblico a Besso – la RSI offre alle e ai giovani la possibilità di avvicinarsi al mondo della produzione di contenuti audiovisivi e digitali. Wetube è un hub: una sorta di laboratorio aperto nel quale sperimentare linguaggi e formati per dare libero sfogo alla propria creatività. Gli spazi sono dotati della necessaria infrastruttura tecnologica e presidiati dalle professioniste e dai professionisti che mettono a disposizione delle e dei giovani interessati il proprio know-how. È anche un luogo dove imparare, grazie a una ricca offerta di workshop tematici con esperte ed esperti, youtuber e creatori digitali, dove creare contatti e scambiare idee e conoscenze con appassionate e appassionati e professionisti del settore.
Solo nel 2023, sono stati più di 1400 i giovani, di età compresa tra i 13 e i 30 anni, che hanno partecipato ai workshop e hanno utilizzato lo spazio cogliendo l’opportunità di creare contenuti digitali grazie alle attrezzature, accompagnati dalle colleghe e dai colleghi del digitale RSI.
Il 2024 si apre con grandi novità, per avvicinare ulteriormente questa iniziativa della RSI alle e ai giovani content creator, Wetube – in collaborazione con le scuole e diversi enti e associazioni della Svizzera italiana – si espande sul territorio con tre nuovi hub: uno a Bellinzona presso il Centro Gioventù e Sport, che è stato inaugurato il 27 gennaio; uno a Mendrisio presso il Dipartimento ambiente costruzioni e design della SUPSI, che ha aperto i battenti a fine febbraio e, uno il prossimo 16 settembre a Locarno presso il PalaCinema.
“È un modo nuovo e contemporaneo di interpretare il ruolo di servizio pubblico per le giovani generazioni” – commenta Christian Testoni, responsabile Wetube e RSI Kids - “Wetube è per noi una concreta apertura verso l’esterno completamente dedicata ai giovani, che entrano in contatto con la RSI, imparando a creare i loro contenuti digitali e conoscono un’azienda moderna, dinamica e aperta.”
“Con questi nuovi spazi” – spiega Andrea Sala, responsabile Digitale per il Dipartimento Cultura e Società RSI – “desideriamo rafforzare il ruolo della RSI nell’ambito dell’educazione ai nuovi media e supportare le realtà studentesche già attive in progetti di comunicazione digitale e, al contempo, restare vicini alle nuove generazioni e alle ultime tendenze del mondo digitale e identificare giovani talenti nel campo della creazione di contenuti”.
Per maggiori informazioni e iscrizioni:
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