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È la fine di un'era: dopo anni Apple dice addio ad iTunes, la piattaforma che ha cambiato il modo di acquistare e, a cascata, di fruire la musica. Lo ha annunciato Craig Federighi, responsabile software della società di Cupertino sul palco della Conferenza degli sviluppatori (WWDC) che ha preso il via in California. ITunes come lo conosciamo non ci sarà più e si dividerà in tre app: Musica, Tv e Podcast. Il cambiamento arriverà con l'aggiornamento del sistema operativo per Mac, che si chiamerà Catalina.
La piattaforma fu lanciata il 28 aprile 2003 grazie ad una intuizione di Steve Jobs che volle rendere accessibile agli utenti l'acquisto della musica cannibalizzata dalla pirateria e da servizi allora illegali come Napster. E dette una grande spinta in termini di guadagni al mondo della musica.
Le canzoni in formato digitale di iTunes e la possibilità di creare una libreria musicale ha decretato la fine dei Cd. A sua volta, iTunes ha iniziato a diventare obsoleto con l'arrivo dei servizi di ascolto in streaming come Spotify.
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