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La peculiarità del The Cauldron pub di Londra è una bacchetta magica. Grazie a questo strumento i visitatori possono creare cocktail particolari, capaci di stupire per effetti visivi e composizione. Alla base c'è la tecnica della mixologia molecolare, come spiega il fondatore del progetto, Matthew Cortland: "La nostra missione è dare vita alla fantasia e alla magia con la scienza, la tecnologia e il design. Vogliamo consentire alle persone di entrare nei mondi immaginari della loro infanzia".
Oltre all'aspetto ludico, l'idea ha anche una connotazione educativa. Cortland, avendo iniziato la sua carriera lavorativa come insegnate, non ha dimenticato la sua passione per la letteratura: ai partecipanti chiede infatti di portare un libro, che verrà donato a un programma di alfabetizzazione per bambini londinesi.
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