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Sono molte le iniziative in tutto il mondo per la promozione della mobilità sostenibile, in occasione della Giornata mondiale della bicicletta. Tra queste c'è anche “Bikecoin”, un’idea di Mobalt sostenuta della Città di Lugano. Una prima in Svizzera, a cui aderiscono anche le AIL e la RSI.
Si tratta di un progetto pilota di incentivazione all'uso delle due ruote per i tragitti casa-lavoro tramite l’utilizzo di un’app. L'accumulo dei chilometri percorsi in bicicletta tra il 1° giugno e il 31 ottobre 2021 permetterà ai partecipanti di ottenere incentivi nell'ambito della mobilità sostenibile, guadagnare criptomoneta, e partecipare all'estrazione di interessanti premi.
Lo scopo dell’iniziativa è anche quello di analizzare, in forma anonima, i percorsi georeferenziati per approfondire e migliorare la pianificazione delle piste ciclabili sul territorio.
La giornata mondiale della bicicletta
Telegiornale 03.06.2021, 14:30
Incentivi per chi pedala
Il Quotidiano 03.06.2021, 21:00
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